Banke Hardin

Designing booths for international trade shows requires more than just attractive visuals and functional layout. It demands a deep understanding of cultural nuances that can make or break a visitor’s experience. What works in one country may be confusing, offensive, or simply ignored in another. The goal is to

When crafting your exhibition space to pull in foot traffic start by creating an open and inviting entrance. Avoid blocking the front with tall displays or cluttered merchandise. A straightforward entrance encourages people to enter willingly rather than bypassing. Install bold, legible signs visible from afar that communicate your core